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Search engine optimisation (SEO) often falls to the bottom of the to-do list for a small business owner, either because they don’t understand it, don’t have the time to do it properly or don’t have the budget to outsource it. To help you boost your content, we’ve put together this quick guide to 10 easy on-site SEO factors you can do yourself.

There’s a good chance you already know that you need to find the best ways to connect with your customers to see success, it’s pretty obvious that without customers you wouldn’t have a business right! But do we truly understand the best ways to connect with them? Well simply put, the best way to connect with them is face-to-face right? A human connection.

Stories are a powerful tool in human communication - to read, hear or see a story is to feel an experience. Stories capture attention, pique interest, entice people. Stories produce trust and cultivate genuine connections. And that is why your brand’s story is such an essential part of your business and your relationship with your customers.

Do you have hundreds (or maybe thousands) of unread emails? If you do, then your clients probably do too! So here are a few ways that you can optimise your email marketing campaigns to make sure you cut through the email clutter, get more opens, and ultimately, more conversions.

Are you already in end-of-the-year party mode, or are you in heads-down-bum-up mode, trying to finish off the year, as well as plan ahead for the next year? If you’re still planning out your 2019 marketing strategy, here are a few marketing trends we think you should work into said-plan to help you deliver the best customer experience you can!

The new year is the perfect time to review your business, your plans and your goals so that you can set up your business for growth in 2019. To make sure you start the new year off on the right foot, here are five tips for what you can focus on in your business to get you 2019-ready.